If you’re taking a look at your features chart and seeing that one of your features has a much-much bigger usage than all the other ones, you are vulnerable to disruption, in the true Clay Christensen sense of the phrase. Someone can build a simple product, focussing on that one key feature that’s superior in just one way (cheaper, faster, collaborative, easier to use, mobile etc.), and you’ll struggle to compete, because you’re carrying all those other junk features around too. Use deliberate improvements…

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