У нас в #AppsFlyer вышел новый Performance Index
В первый раз в индексе появились данные по монетизации
Top findings:
* Facebook claims the #1 position in the IAP Index and IAA Index, making it the #1 cross-index player
* Thanks to its domination in Android, Google drives unrivaled scale across the globe, particularly in APAC
* Apple Search Ads delivers the highest rate of paying users in the IAP Index
* Unity Ads emerges as the leader of the gaming triopoly thanks to a surge in scale
https://www.appsflyer.com/performance-index/